Greenwich Market is proud to have officially signed the Real Deal fake-free charter, in partnership with the Royal Borough of Greenwich, to guarantee that our markets are fair and safe places to shop and sell.

Signing up to the Real Deal scheme helps communicate our commitment to delivering safe, welcoming, and fake‑free market events where:

Local shoppers can buy with confidence;
Hard‑working, law‑abiding traders can thrive;
The Market remains a trusted and enjoyable place for everyone.

Rachid Ghailane, Market Operations Manager at Knight Frank, made the pledge on behalf of Greenwich Market, and Royal Borough of Greenwich Councillor Jackie Smith, Cabinet Member for Inclusive Economy, Business, Greenwich Supports and Environmental Services, signed the charter on behalf of Beresford Square Market, Woolwich.

Councillor Jackie Smith said: “Markets are a great place to find one-of-a-kind items. We all love bagging a bargain, but the sale of counterfeit products undermines customer trust and often has links to wider criminal activities. We have recently made a big investment in Beresford Square, and we want shoppers to have the assurance when they come to a market in Royal Greenwich that any goods they buy meet the grade when it comes to trading standards.”

Rachid Ghailane said: “Greenwich Market is known for offering unique, high‑quality products, and we’re committed to protecting the trust our customers place in us. By signing the Real Deal Charter, we’re reinforcing our promise that all items sold in our market meet proper trading standards, ensuring a safe and reliable experience for everyone who visits the market.”

Patricia Lennon, Real Deal Campaign Manager, added: “I am thrilled that these two historic and vibrant markets are coming aboard the Real Deal. By signing the Real Deal charter, the markets’ operators are joining with their local trading standards service to demonstrate their shared commitment to providing safe, pleasant, fake-free markets, in which local shoppers can buy with confidence and hard-working, law-abiding businesses can flourish.”

Established in 2009, the Real Deal campaign is an awareness initiative of the National Markets Group for intellectual property protection, focused on reducing the sale of counterfeit products at UK markets and car boot fairs. Since its launch, around 500 markets across the UK have made a commitment to fake-free trading by signing the voluntary Real Deal Charter.